COPYWRITER | MESSAGING STRATEGIST | BUSINESS FROM ANYWHERE COACH
PROFESSIONAL COPYWRITER, BUSINESS COACH, AUTHOR, PODCASTER & BUSINESS OWNER OF 20 YEARS+
PROFESSIONAL COPYWRITER, BUSINESS COACH, AUTHOR, PODCASTER & BUSINESS OWNER OF 20 YEARS+
I'm a copywriter &
message strategist
I've been a professional copywriter for over 20 years working with marketing managers in multinational corporations, SMEs and government agencies. I specialise in crafting clear messaging for my clients, helping them tell their brand story and document their brand voice. Through my 3M Copywriting Ecosystem, Message, Materials, Mastery, I craft the messaging, revamp old materials to make them work with the new narrative and train staff internally to keep the brand message consistant in their writing.
I'm an AI explorer & trainer
Seeing the explosion of AI writing tools as well as so many other tools that speed up the marketing process, I'm excited for the future. So much is going to be possible that we could never have imagined just a few years ago. The tech geek that I am, I'm into exploring all that's coming up and learning how to integrate these tools across the end-to-end running of a buisness so I can help my clients truly benefit from the technology available to do things quicker, cheaper and better and become an AI-assisted Entreprenuer. I also train businesses to incorporate AI writing into their business processes.
I'm a podcaster
You're The Boss Podcast Show is my podcast. It started as an audio podcast but now I include video versions when I interview guests. I bring on diverse guests to add value to the show and bring the listener a wide range of topics I couldn't possibly cover myself. Have a listen wherever you get your podcasts from. We are relaunching this under it's current new branding in the coming months.
I'm an author
I've written and edited a number of books, both for myself and for numerous clients. Three of my books are currently available on Amazon. View my Amazon Author page to find out more.
I'M A BUSINESS COACH TOO
Are you considering being coached to build your business? Here's why I can help ...
I've walked in your shoes
I have a shoe fetish - but let's stay on point! If you are wanting to leave the 9 to 5 and transition to running your own business but you're not sure you can manage the risk, I hear you.
I've been through juggling setting up a business with being a wife and a mother to toddlers, all while holding down a full-time job. So I know the struggles.
But because I went through it and made building my business a no-fail priority, I'm just the person to hold you accountable and call you out on your excuses for not getting things done. If you are like me, and most start-up entreprenuers, you need that!
I've simplified the tech
Even as a younger business owner, my passion for tech was obvious to my then primary school son who drew the picture of me you see here!
I went from being a no-tech kind of gal to a completely tech-obsessed nerd once I realised how powerful some apps could be for my business. I used to say you can't clone yourself but I'm seeinfg that now you can with AI Tools so I'm really excited about what's in store for us business owners.
I've tried them all and honed in on ones that get the job done simply. So I'll be sharing those with you so that you too can build your business AI- and tech-assisted. You can outsource the work, because I'll teach you how to do that too. Only work on the money-making stuff yourself. Golden Rule (unless you love to tinker, but even so, you've got to keep that addiction under control!)
I share my knowledge to shorten your learning curve
Before setting up my business, I taught English as a second language in Singapore for 12 years. I fell in love with teaching so it's natural that I've come full circle and today impart my knowledge on business for those now walking my path.
As a result, I know how to stagger the learning so it's not overwhelming, yet I'll still push you when I think you can do more.
In the picture here, I am getting ready to present and share my knowledge at an online conference during the pandemic.
Ready to work
with me?
Take the scorecard and find out where your gaps are and we can work together to plug them and build you a sustainable business you'll love.
HERE'S AN INSIGHT INTO WHAT DRIVES ME ...
I grew up here in Malta, a small island in the Mediterranean. It was the most wonderful childhood and I have very fond memories. School in the morning, swimming at the Beach Club every afternoon.
Where I ended up
I planned to stay 18 months, and now it's been 30 years in Singapore.
When I had an office
Before I brought my business online, we operated from a shophouse like these as a team of 10 in-house staff at our peak. Pretty, aren't they?
I'm a proud minion
The Hollywood Walk of Fame. Had to visit my idol Alice Cooper's star. I've been a fan since I was 14. Glad to be a minion.
INVESTING IN MYSELF
Your network determines your net worth. I'm constantly fuelling my business by learning new skills, working on myself, investing in myself and surrounding myself with inspiring people. Even coaches need coaches.
My why
My why - my family. All grown up now into incredible adults. Proud mum :)
Inspiring the next
I give occasional talks on branding and marketing and this was a visit to a local girls' school to empower them to set up their stalls as a mini business at their school fate.
I love the sax
It's simply my favourite sound. So, I dabble a little.
Catching up with old friends is the best! And my sis! Oh yes, and on the day this photo was taken, we drove through a rainbow! I kid you not. Bizarre and very magical!
More happy customers.
"She's way more than a copywriter ... it's a step-by-step systematic approach . And she cares."
"Thanks to Ange I've got my funnel planned which I have wanted to do for so long & she laid it out so simply."
"If you want to build your brand, Ange is the person to go to. Best decision I have made. Highly recommended. "
BOOK A FREE "BE YOUR OWN BOSS" ROADMAP SESSION WITH ME
If you have so much as toyed with the idea of starting a business, you have what it takes to do it. You just need someone who's already done it to guide you along the way. Get on a "Be Your Own Boss" roadmap call with me to discuss if this is right for you. You'll finish the call with a roadmap to get your there and if you find you want help to fasttrack the journey, I'll explain my coaching programme to you and let you decide from there.
Let's take that first step!
JOIN MY TELEGRAM CHANNEL
The Next Chapter - a community of new business builders learning together.
